Introduction SAS is a powerful insights and analytics software. I learned the basics of SAS programming and how to formulate a statistical model for interpreting data, as part of a marketing analytics course. This course is a part of the data analytics certificate at the Darla Moore School of business. We used the
Introduction Today’s movie streaming services think they know what we want to watch. They employ machine learning techniques to track our preferences and makes suggestions to keep us watching. Have you ever tried to find a movie outside of your suggested watch list? Did you know between 1990 – and 2017 approximately 45,000
2019 Focus: Local PR I wrote press releases for new product launches and company news and submitted them to press contacts I have in the Midlands SC region. I secured media coverage in weekly email newsletters, online news publications and business magazines. Below is a sample of my writing for press releases.
